Clay Lacy Aviation is looking for an experienced Creative Writer for our full-service FBO at Van Nuys airport. If you meet the minimum requirements and are goal-oriented, dedicated, proactive, and enjoy a customer-centric culture, we would be delighted to get to know you better.

All applicants must submit to a pre-employment drug screen and background check.

Position Summary

• On-site position
• Compensation: Hourly Rate $31.00 – $40.00

Are you naturally inquisitive? Do you enjoy creative writing and storytelling? Are you a talented communicator and writer? We are seeking an exceptional storyteller to join our team, who is motivated to learn and grow, and help us keep our employees, clients, partners, and industry in the know of what is happening across the country at Clay Lacy Aviation.

The Creative Writer will contribute to Clay Lacy’s communication strategies by writing compelling content for various audiences and marketing mediums, including employee and client communications, online articles, email campaigns, and more. The Creative Writer will work closely with the CLA marketing team, company leadership, and subject matter experts across the entire organization to research and gain a thorough understanding of the communication objectives at hand.

The ideal candidate is self-motivated, eager to ask questions, enjoys collaborating and problem-solving, and is creative! Audiences will vary from fellow employees to private jet aircraft owners and charter customers, to industry pilots and mechanics. Topic levels differ from simple to complex, short and long story formats. Let your creativity shine with this newly formed role at Clay Lacy Aviation.

Performance Objectives

• Support the company’s communication goals by developing written content for Clay Lacy’s online presence, and client and employee communications across various platforms.
• Showcase CLA’s exceptional culture by sharing stories about our people, their accomplishments, and their tireless pursuit of providing a legendary aviation experience.
• Collaborate among CLA employees, company leaders, Subject Matter Experts, and external marketing vendors to help answer questions and increase awareness through concise, creative and effective communication.
• Participate in the development and implementation of the company’s sales, marketing, and communication strategies.
• Increase brand awareness.
• Work with the marketing team on engagement reports and metrics for measuring communication success.
• Become proficient in the use and capabilities of the company’s IT resources, including Clay Lacy’s CRM (Hubspot), CLA website (WordPress), and employee intranet (Microsoft Teams and Sharepoint).
• Further both business aviation industry knowledge and personal development skills through workshops, and modern learning resources.
• Continually seek, research, implement, and share new trends and communication best practices.

Responsibilities

• Seek new ideas and inspiration for news, storylines, and article concepts
• Assist the Marketing Manager in maintaining content calendars
• Conduct research and interviews to learn more about key messaging goals, and the target audience perspective, and contextualize writing in a compelling, easy-to-understand format.
• Edit and refine written work for accurate spelling, punctuation, grammar, facts and figures, and story flow.
• Develop copy for additional marketing needs such as marketing brochures, email campaigns, presentations, emails, website, and ads
• Coordinate with outside vendors to achieve job responsibilities and marketing objectives, including our marketing agency, video production team, and social media manager.
• For web-based content, work with the SEO Manager to identify opportunities to increase web traffic and incorporate key terms as applicable to optimize content for online search engines.

Skills and Qualifications

• Bachelor’s degree or equivalent work experience in the areas of journalism or communications. (Other experience considered for an applicant with strong writing and storytelling skills)
• Excellent writing and communication skills
• 1-2 year’s experience in creative writing preferred
• An understanding of social media platforms and navigation
• Proficiency in basic computer applications such as MS Office.
• Critical thinker wants to understand the “why” and perspective of the target audience writing for, to create engaging points to draw in and entertain the reader
• Able to multi-task across various projects and deadlines
• Seeks feedback and constructive criticism on their work
• Gives feedback and constructive criticism on their team’s work

Personality and Character

The ideal candidate will exhibit the following traits:

• Creative, enjoys crafting stories that are engaging and informative
• Self-starter, shows initiative, problem solver
• Keen observation and listening skills
• Ability to work both independently and collaboratively
• Good time management, ability to prioritize time and interviews to ensure meeting deadlines
• Trustworthy, responsible, and dependable

Benefits

Clay Lacy Aviation offers an excellent benefits package including medical, dental, vision, matching 401(K), and more to employees in full-time positions.

Equal Opportunity Employer

In compliance with the Americans with Disabilities Act, the company provides reasonable accommodations to qualified individuals with disabilities and encourages both prospective and current employees to discuss potential accommodations with the employer.

All applicants must submit to a pre-employment drug screen and background check.

About Clay Lacy Aviation

Founded in 1968 by legendary aviator and industry pioneer Clay Lacy. Today, Clay Lacy Aviation is considered the world’s most experienced operator of private jets. Prominent individuals and leading corporations trust Clay Lacy for aircraft management, charter, maintenance, avionics, interiors, and FBO services. The company has aircraft operations and regional offices across the U.S., including full-service FBOs in Los Angeles and Orange County, and aircraft maintenance centers in Los Angeles, San Diego, and Oxford, Connecticut. With the most knowledgeable team in the industry, Clay Lacy delivers superior safety, service, and value to aircraft owners and jet travelers worldwide. Visit claylacy.com